Product Placement
By Armen Suny
Let's face it, kids just aren't that interested in playing golf and it appears as if we will lose an entire generation of golfers. Most kids, in all probability, think that golf is a game for old men. We, as an industry, need to find ways to make golf appealing to kids. Golf organizations have been spending tens of millions of dollars a year trying to attract kids to golf but have failed. The economy and rehashing the same old ideas for growing the game of golf do not bode well for our sport. We need to find new and innovative ways to make kids want to know more about or even, dare I say, play golf.