In this report, I am very pleased to share news that our association has taken great strides in advancing our presence in the turfgrass industry and has begun what may add an encompassing vision and direction to our association. We continue to be proactive, strategically planning our future as an association in an ever-evolving industry.
In my last report, I offered some insights into the function of associations, the progression of services and the need for association growth and diversification. In this report, I’ll share a quick ‘behind the scenes’ look at your membership dollars at work.
In Past President’s messages, I felt it important to try and diversify the topics and to raise issues that need to be addressed.
As this will be my last message as President, I would like to acknowledge the hard work and dedication of the staff and Board of Directors of the WCTA. This is a group of dedicated and involved individuals from all areas of the golf and sports turf management industry, working together to assist the membership.
In my first letter to the membership as President, I’d like to thank you all for attending our AGM and making Whistler an exceptionally strong and profitable event for the association. Maximizing member, non-member and supplier participation in the conference is a key component to the WCTA’s day-to-day operating formula and we appreciate the great support!
Last week, I was fortunate to pick up a magazine in the doctors office. The magazine had nothing at all in common with the turfgrass industry but the content of the article brought me back to thinking about how two different industries can collaborate and create an opportunity or advancement when there wasn’t one before.
Read more: From the President - Innovation through Collaboration